Case study
Custom web platform for marketing operations and client reporting
Brogrammers Agency partnered with ZillaMetrics to design and build a custom web application that supports day-to-day marketing operations, client reporting, and internal team workflows.
Challenge
ZillaMetrics needed more than an off-the-shelf template: a purpose-built platform that could reflect how their team delivers services, surface the right information to stakeholders, and grow with new integrations over time.
Approach
We started with scoped discovery, mapped core user journeys, and delivered in iterative releases with staging previews and Git-based handoffs. That let the ZillaMetrics team review real builds early, provide feedback on workflows, and move toward production with confidence.
Deliverables
Scope delivered as part of a custom development engagement with Brogrammers Agency.
- Custom web application architecture and responsive UI
- Role-aware views for operational and reporting workflows
- Integration-ready backend connections for third-party tools
- Staging environment, QA pass, and production deployment support
- Documentation and ongoing maintenance pathway
Project visuals
Technology
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